The supergroup known as the Hard Working Americans have announced plans for the release of a new studio album, Rest In Chaos, the follow up to their 2014 self-titled album.Comprised of Todd Snyder, Neal Casal (Chris Robinson Brotherhood), Dave Schools (Widespread Panic), Duane Trucks (Widespread Panic), Chad Staehly and Jesse Aycock, HWA will release Rest In Chaos on May 13 through Melvin Records/Thirty Tigers, featuring 13 brand new original HWA songs.This news comes on the back of another announcement made by Snider via Facebook on February 1st, noting he will also be releasing a new live album and concert DVD to go along with a studio record sometime this year. Stay tuned for more details.Check out the track listing to Rest In Chaos below:1) Opening Statement2) It Runs Together3) Half Ass Moses4) Dope Is Dope5) Burn Out Shoes6) Roman Candles7) Ascending Into Madness8) Throwing The Goats9) Something Else10) Massacre11) The High Price of Inspiration (Guy Clark on guitar)12) Acid13) Purple Mountain Jamboree
He has never won a Grammy. In fact, he has never managed to receive a single nomination for Best Rap Album. Hell, Puff Daddy was able to win the damn thing! So why should we look to the “D-O-double-G” for marketing advice? Because awards aren’t everything. Success is.At 44 years old, Snoop has about $145 million in the bank. He can charge upwards of $100k per concert. He is preparing to feature in his 36th (yes, 36th) feature film — a sequel to Straight Outta Compton. Unlike his rapper counterparts, he hasn’t sold any companies but he has managed to attain something much more impressive than a spot in the Billionaire Rappers Club— he’s attained permanent cultural relevancy. How has he done it? What can you learn from him?Bringing it to MarketStrategy, mainly collaboration with different artists, is fast becoming Snoop’s go-to way to gain attention from followers. How often do you launch a new product or service, with little notice or fanfare, only to be disappointed six months later when members are still acting surprised about this great new thing you’re offering? Smaller credit unions should pay particularly close attention to partnering with others, especially since “Snoop Dogg marketing” costs few dollars and only needs some elbow grease to get going.An example of this is the “Great Gas Giveaway” we helped organize with about a dozen marketers and the South Carolina Credit Union League. We announced free gas to the first 100 people who showed up at a particular gas station. We tipped the media off the evening before to have almost every media outlet in town covering the event and talking about this great thing the local credit unions were doing. For $2,000 in gas money, we earned over $50,000 in free press for the Credit Unions of South Carolina. What new product or service are you offering that needs some free press, and a lot of it?Leverage the Big DoggsThere is no other rapper better at leveraging other people for marketing than Snoop Dogg. After rapping for more than 20 years, nobody has been able to match his hustle or work with as many people. Snoop Dogg has been featured on more songs than any other rapper. By collaborating with other musical artists of various genres, Snoop can introduce his music to people who would have never listened to him in the first place. What a creative way to find new fans!Often times, when we’re looking to increase member-growth at one of our credit unions, we’ll choose a well-organized non-profit organization with a huge following. Then we present a collaborative promotion to them. It could be as simple as “for every auto loan we do in X month, we’ll donate $25 to your organization.” The catch? We ask the non-profit to promote this to their followers and supporters as well. You could easily replace auto loans with new memberships, checking accounts, or debit card swipes. The important thing is to expose new eyes to your brand by associating it with something positive.How can you sum up Snoop’s successful marketing idea? “The best marketing tactic is not to ask, but to give.” Stop begging for auto loans or new members. Start collaborating and giving. Soon you’ll start receiving. 56SHARESShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblr,Bo McDonald Bo McDonald is president of Your Marketing Co. A marketing firm that started serving credit unions nearly a decade ago, offering a wide range of services including web design, branding, … Web: yourmarketing.co Details
Taylor said the playground and entire park means a lot to her family, which inspired her to put the event together. People of all ages stepped up, picking up any trash around the area outside of the caution tape. Christy Taylor put together the event, and said over 1,000 people expressed interest in helping. “This is a park that’s loved by our entire community so we want to make sure we keep it nice and clean, we’ve been in our houses for so long we thought this would be a great way to get the whole community together,” Taylor said. BINGHAMTON (WBNG) — Hundreds of volunteers came together to start cleaning Recreation Park, after a fire destroyed the Our Space playground early Monday morning. The cleanup avoided the playground itself, as Mayor Rich David said people can’t touch that area due to insurance reasons. Volunteers were donning “Binghamton Strong” t-shirts. Taylor said more events are planned for the future. Mayor David says about $120,000 have been raised to rebuild the playground. That number does not include donations that businesses have pledged as well.